Privacy Policy

At Velnorenora (“we,” “us,” or “our”), we are committed to respecting your privacy and handling personal information responsibly. This Privacy Policy explains how we collect, use, disclose, retain, and protect personal information when you visit our website, purchase furniture or related products, interact with our online store, or contact our customer service team.

We aim to collect only the information reasonably necessary to operate our online store, fulfill orders, provide customer support, maintain website security, and meet applicable legal obligations. Our privacy practices are intended to reflect applicable United States federal and state privacy requirements, including requirements that may apply to online retailers operating in California and other states.

1. Scope and Categories of Personal Information

This Privacy Policy applies to personal information collected through our website and related online shopping activities, including browsing products, placing orders, making payments, arranging deliveries, submitting return or refund requests, communicating with customer service, and subscribing to marketing communications.

I. Contact and Identification Information. We may collect your name, email address, telephone number, billing address, shipping address, and other information you voluntarily provide when interacting with our store.

II. Order and Transaction Information. We may collect order numbers, purchased products, transaction status, delivery instructions, shipping records, order history, and information relating to cancellations, returns, exchanges, refunds, and customer service requests.

III. Payment-Related Information. We may receive payment method details, transaction identifiers, payment confirmation, billing information, and refund records. Full payment card numbers and security codes are generally processed by the relevant payment provider rather than stored directly by us, depending on the payment method and service configuration.

IV. Communications and Customer Service Information. We may collect the contents of emails, inquiries, feedback, complaints, and other information you provide when requesting assistance.

V. Technical and Usage Information. Depending on your browser, device, and consent preferences, we may collect your IP address, browser type, operating system, device identifiers, referring pages, access times, pages viewed, website interactions, and information about technical errors.

VI. Preference and Consent Information. We may maintain records of cookie preferences, marketing subscriptions, communication settings, consent choices, and privacy requests where necessary to respect your selections and demonstrate compliance.

VII. Inferences and Derived Information. Where permitted by applicable law and supported by our actual website configuration, we may derive limited information about browsing preferences or product interests from interactions with our website. We do not intentionally create sensitive personal profiles for unrelated purposes.

We do not intentionally request sensitive personal information unless it is reasonably necessary for a specific, lawful purpose. Please do not submit sensitive information through general website forms or customer service channels unless it is necessary to address your request.

2. Sources of Personal Information

We collect personal information from sources appropriate to our business operations.

I. Directly From You. We receive information when you place an order, complete a checkout form, contact customer service, subscribe to communications, select cookie preferences, or submit a privacy request.

II. Automatically Through Our Website. Our website and enabled technologies may collect technical information and usage data when you browse our pages, interact with website features, or use shopping cart and checkout functions.

III. From Service Providers. Payment processors, shipping carriers, website hosting providers, analytics providers, and other service providers may supply transaction updates, delivery information, security alerts, or other information necessary to provide their services.

IV. From Other Permitted Sources. Where lawful and relevant to our operations, we may receive information from fraud prevention services, advertising measurement providers, or other parties supporting our legitimate business activities.

We use these sources only to the extent reasonably necessary for the purposes described in this policy and subject to applicable privacy requirements.

3. Purposes for Collecting and Using Personal Information

We use personal information for specific business and operational purposes.

I. Order Processing and Fulfillment. We use contact, transaction, and delivery information to confirm purchases, process payments, arrange shipment, provide tracking information, handle returns and refunds, and communicate about order status.

II. Customer Support. We use relevant information to respond to inquiries, resolve delivery issues, investigate complaints, address product concerns, and provide assistance with transactions.

III. Website Operation and Improvement. We may use technical and usage information to maintain website functionality, troubleshoot errors, improve navigation, evaluate performance, and support the shopping experience.

IV. Payment Security and Fraud Prevention. We may use transaction details and relevant technical information to verify transactions, identify suspicious activity, prevent unauthorized purchases, and protect our website and customers.

V. Marketing Communications. Where permitted by applicable law, we may use your contact information to send newsletters, product updates, and other marketing communications in accordance with your preferences and any consent requirements. You may unsubscribe from marketing emails using the instructions provided in the message.

VI. Analytics and Advertising Measurement. Where these technologies are enabled and legally permitted, we may use relevant usage information to understand website engagement, measure advertising performance, and evaluate the effectiveness of marketing activities.

VII. Legal Compliance and Recordkeeping. We may use and retain relevant information to comply with tax, accounting, consumer protection, recordkeeping, and other applicable legal requirements, respond to lawful requests, and establish, exercise, or defend legal claims.

VIII. Business Administration. We may use information for internal reporting, service management, business planning, and other purposes reasonably related to operating our online store, subject to applicable law.

We do not use personal information for purposes materially incompatible with the purposes disclosed at the time of collection unless we obtain any additional consent or provide any notice required by applicable law.

4. Cookies and Similar Technologies

Our website may use cookies, pixels, tags, local storage, and similar technologies to support website functions and understand how visitors interact with our online store.

I. Essential Technologies. These technologies may be necessary to maintain shopping carts, support checkout, protect sessions, process transactions, preserve security settings, and provide functions you request.

II. Preference Technologies. Where available, these technologies may remember language selections, regional preferences, and other website settings.

III. Analytics Technologies. Where enabled, these technologies may help us evaluate page views, visitor interactions, technical performance, and website usage patterns.

IV. Advertising and Measurement Technologies. Where enabled and permitted, these technologies may measure advertising effectiveness, attribute website visits to advertising campaigns, or support relevant advertising. Certain disclosures of browsing information through these technologies may constitute a sale, sharing, or targeted advertising activity under applicable state privacy laws, even when no money is exchanged.

V. Consent and Preference Management. Where applicable law requires consent before non-essential cookies or similar technologies are activated, we will seek the required consent before enabling them. Where required, our cookie preference mechanism will provide appropriate choices to accept, reject, or manage relevant technologies.

VI. Withdrawal and Browser Controls. You may change your preferences through the cookie settings interface available on our website, where provided. You may also manage cookies through your browser settings. Blocking essential technologies may interfere with shopping cart functionality, checkout, or other website features.

For additional information about cookie categories, preferences, and controls, please review our Cookie Policy.

5. Disclosure of Personal Information

We disclose personal information only as reasonably necessary for the purposes described in this policy, subject to applicable law and any required consent.

I. Payment Processors. We may provide relevant transaction and billing information to payment providers to authorize payments, complete purchases, detect fraud, and process refunds.

II. Shipping and Delivery Providers. We may disclose recipients’ names, delivery addresses, telephone numbers, tracking details, and relevant order information to carriers and logistics providers to fulfill deliveries and investigate shipping issues.

III. Website Hosting and E-Commerce Providers. We may use hosting, e-commerce infrastructure, data storage, security, and technical service providers to operate and maintain our online store. These providers may process personal information on our behalf as necessary to deliver their services.

IV. Customer Service and Operational Providers. Where applicable, we may disclose relevant information to providers assisting with customer communications, order administration, technical support, and related business operations.

V. Analytics and Advertising Providers. Where enabled, we may disclose relevant browsing events, device identifiers, cookie data, and website interaction information to analytics or advertising providers. Depending on the applicable law and the specific arrangement, these disclosures may be classified as a sale, sharing, or processing for targeted advertising.

VI. Professional Advisers and Public Authorities. We may disclose relevant information to legal advisers, accountants, regulators, law enforcement authorities, courts, or other authorized recipients when reasonably necessary to meet legal obligations, respond to lawful requests, protect rights, investigate suspected wrongdoing, or defend legal claims.

VII. Corporate Transactions. If our business or relevant assets are sold, reorganized, financed, or transferred, personal information may be disclosed to relevant parties in connection with that transaction, subject to appropriate safeguards and applicable requirements.

VIII. Other Disclosures With Your Direction. We may disclose information when you request or authorize a disclosure or when another lawful basis permits the disclosure.

We do not sell personal information in exchange for monetary payment. However, certain advertising-related disclosures may qualify as a “sale” or “sharing” under applicable state privacy laws. Where such laws apply, we will provide the notices, consent mechanisms, or opt-out options required for our actual activities.

We do not authorize service providers acting on our behalf to use personal information for unrelated purposes where applicable law or our service arrangements restrict such use.

6. International Data Transfers and Processing

Velnorenora provides its online shopping services using business and technology arrangements that may involve the processing of personal information in more than one country. Our business contact address is in Japan, and the location of a service provider or data recipient may differ from your location.

I. Potential Receiving Countries. Depending on our e-commerce platform configuration, payment arrangements, shipping services, hosting infrastructure, and other providers actually used, personal information may be processed in the United States, Japan, and other countries where relevant service providers or their authorized subprocessors operate. The countries involved may vary by service and are not necessarily limited to those listed here.

II. Purposes of International Processing. International processing may be necessary to host and maintain our website, process payments, fulfill orders, provide customer support, maintain security, analyze website performance, or meet legal obligations.

III. Categories of Information Transferred. Depending on the service involved, information transferred may include contact details, order records, payment transaction references, delivery information, technical identifiers, website usage data, and customer service communications.

IV. Protection Measures. Where appropriate and applicable, we seek to protect transferred personal information through contractual confidentiality and data protection obligations, restrictions on permitted processing, access controls, secure transmission, data minimization, security monitoring, and other reasonable technical and organizational measures. Where a specific legal transfer mechanism is required, we will use an applicable mechanism appropriate to the transfer, such as an approved contractual safeguard or another legally recognized basis, where available.

V. Differences in Legal Protection. Privacy laws and the rights available to individuals may differ between countries. Where applicable law requires additional safeguards, notices, consent, or other measures for international processing, we will take the steps required for the relevant transfer.

VI. Transparency About Actual Transfers. The exact receiving countries, service providers, and applicable transfer mechanisms depend on the services we use and their actual data-processing arrangements. We do not represent that a particular country, certification, contractual mechanism, or adequacy status applies to every transfer. You may contact us to request further information about international processing relevant to your personal information, subject to applicable law and legitimate confidentiality restrictions.

7. Data Security and Retention

We take reasonable steps to protect personal information and retain it only for appropriate periods.

I. Security Measures. Depending on the nature of the information and the services involved, we use reasonable administrative, technical, and organizational safeguards designed to reduce the risk of unauthorized access, disclosure, alteration, loss, or misuse. Measures may include access restrictions, secure transmission, monitoring, and appropriate controls for personnel and service providers.

II. Security Limitations. No website, electronic transmission method, or storage system can be guaranteed to be completely secure. We therefore cannot promise absolute security, but we take reasonable measures designed to protect the information entrusted to us.

III. Retention Criteria. We retain personal information for as long as reasonably necessary to fulfill the purposes described in this policy, including order fulfillment, customer support, returns and refunds, dispute resolution, security, fraud prevention, and legal compliance.

IV. Transaction Records. Certain order, payment, tax, accounting, and related records may need to be retained for periods required or permitted by applicable law, even after a customer relationship ends.

V. Cookie and Consent Records. Cookie lifetimes depend on their functions and configuration. Where necessary, we may retain records of consent, preferences, and withdrawals to respect your choices and demonstrate compliance.

VI. Deletion and Disposal. When personal information is no longer reasonably necessary and no applicable retention obligation or exception requires continued storage, we will take reasonable steps to delete it, anonymize it, or otherwise dispose of it securely.

8. United States Privacy Rights

Depending on your state of residence, the nature of our activities, and the applicability of relevant privacy laws, you may have rights concerning your personal information.

I. Right to Know or Access. You may have the right to request information about the categories of personal information collected, the purposes of processing, the categories of sources and recipients, and specific personal information associated with you, where applicable.

II. Right to Correct. You may request correction of inaccurate personal information, subject to applicable legal requirements and reasonable verification procedures.

III. Right to Delete. You may request deletion of personal information, subject to exceptions for completing transactions, providing requested services, maintaining legally required records, detecting security incidents, preventing fraud, resolving disputes, and other purposes permitted by law.

IV. Right to Data Portability. Where applicable, you may request a copy of certain personal information in a portable format, subject to the scope and limitations of the relevant law.

V. Right to Opt Out. Where applicable, you may opt out of the sale or sharing of personal information, targeted advertising, or certain profiling activities as defined by the relevant privacy law.

VI. Right to Limit Certain Uses of Sensitive Information. Where applicable and relevant to our activities, you may have the right to limit certain uses or disclosures of sensitive personal information.

VII. Right to Non-Discrimination. We will not unlawfully discriminate against you for exercising a privacy right protected by applicable law.

VIII. Right to Appeal. Where applicable law provides a right to appeal a decision concerning a privacy request, you may request that we review our decision using the instructions provided in our response or by contacting us directly.

IX. Authorized Agents. Where permitted by applicable law, you may designate an authorized agent to submit a privacy request on your behalf. We may require proof of authorization and verification of your identity or the agent's authority where legally permitted.

X. Legal Limitations. These rights are not absolute and may be subject to statutory exceptions. We will evaluate requests according to the law applicable to the individual and the information concerned.

9. How to Exercise Your Privacy Rights

You may submit a privacy request by contacting us using the details in the “Contact Us” section below.

I. Submitting a Request. Please email client@velnorenora.com with the subject line “Privacy Request.” Identify the right you wish to exercise and provide enough information for us to understand the request.

II. Identity Verification. We may request additional information reasonably necessary to verify your identity or authority to submit the request. We will seek to avoid collecting unnecessary information for verification.

III. Response and Timing. We will review and respond to requests within the time required by applicable law. Where permitted or required, we may request additional time, explain the reason for an extension, or decline a request in whole or in part when a legal exception applies.

IV. Additional Information. If we cannot fulfill a request, our response will explain the decision to the extent required by applicable law and provide information about any available appeal or other review process.

V. No Unnecessary Sensitive Information. Please do not include payment card security codes, passwords, government identification numbers, or other sensitive information in a general privacy inquiry unless specifically necessary and requested through an appropriate secure process.

10. Marketing Communications and Other Choices

We respect your communication preferences and provide appropriate controls for marketing activities.

I. Marketing Emails. You may unsubscribe from marketing emails by following the instructions included in the message or by contacting client@velnorenora.com. We will process unsubscribe requests in accordance with applicable requirements.

II. Transactional Communications. Even if you opt out of marketing, we may continue to send non-marketing messages necessary to complete or support a purchase, such as order confirmations, shipping notifications, refund updates, and responses to customer service inquiries.

III. Cookie Choices. You may manage non-essential cookies through the cookie settings interface available on our website, where provided, and through your browser controls. Where required by applicable law, we will honor valid consent withdrawals and recognized opt-out preference signals.

IV. Telephone and Other Communications. If you provide a telephone number or other contact details, we may use them for order-related communications and customer service. Marketing communications through channels subject to additional consent requirements will be handled in accordance with those requirements.

11. Children's Privacy

Our online store is intended for a general shopping audience and is not directed toward children under 13. We do not knowingly collect personal information directly from children under 13 in violation of applicable law.

If we become aware that personal information has been collected from a child in circumstances requiring parental consent or deletion under applicable law, we will take appropriate steps to address the information.

A parent or legal guardian who believes that a child has provided personal information to us may contact us using the details below so that we can review the matter.

12. Third-Party Websites and Services

Our website may contain links to external websites or use services operated by other businesses. When you access an external website or interact directly with a third-party service, that provider's privacy practices may apply to the information it collects.

I. Independent Privacy Practices. External websites and providers may have their own privacy policies, security practices, and data retention arrangements. We encourage you to review the applicable notices before providing information directly to them.

II. Integrated Services. Payment, delivery, analytics, advertising, and other integrated services may process information under their own legal obligations and service arrangements. Our responsibilities depend on our role, the relevant agreements, and applicable law.

III. Scope of Responsibility. Nothing in this policy is intended to exclude responsibilities that applicable law places on us for personal information processed through our website or through service providers acting on our behalf.

13. Changes to This Privacy Policy

We may revise this Privacy Policy when our business operations, website technologies, information practices, or applicable legal requirements change.

I. Publication of Revisions. The revised policy will be published on this page.

II. Material Changes. Where a change requires additional notice, consent, or another action under applicable law, we will take the steps required for that change.

III. Continued Review. We encourage you to review this page periodically to understand how we handle personal information. The version published on our website describes our applicable privacy practices, subject to any additional notice or consent requirements.

14. Contact Us

If you have questions about this Privacy Policy, wish to submit a privacy request, or would like further information about our data handling practices, please contact Velnorenora using the details below.

Velnorenora Customer Service

Address: 5-416-1 Daikin-daira, Matsudo-shi, Chiba 270-0006, Japan

Telephone: +81 47-366-3111

Email Address: client@velnorenora.com

Customer Service Hours: Monday–Friday, 9:00 AM–6:00 PM (ET)

For access, correction, deletion, opt-out, or other privacy requests, please use “Privacy Request” as the email subject line. We will review your inquiry and respond in accordance with applicable requirements.

15. Related Policies

For additional information about our online store, transactions, and customer service practices, please review the following pages:

I. Shipping Policy explains shipping destinations, shipping charges, order processing, delivery estimates, and tracking information.

II. Return and Refund Policy explains return eligibility, return procedures, and refund conditions.

III. Cancellation Policy explains order cancellation procedures and applicable restrictions.

IV. Terms and Conditions describes the terms governing access to and use of our online store and purchases made through it.

V. Cookie Policy provides further information about cookies, similar technologies, and available preference controls.

VI. Payment Policy explains accepted payment methods and relevant payment procedures.

VII. Legal Notice provides additional business and contact information.

VIII. About Us introduces Velnorenora and our online store.

IX. Contact Us provides information about contacting our customer service team.

These policies should be read together where relevant. If a provision conflicts with a mandatory legal requirement, the applicable legal requirement will govern to the extent of the conflict.